About Us

LinkedIn Ads Campaign Grader Tool

B2LinkedInGrade helps advertisers understand how their campaigns perform against industry benchmarks with AI-powered analytics.

Our Mission

We believe every LinkedIn advertiser deserves clear, actionable insights into their campaign performance. Our AI-powered grading system analyzes your metrics -- CTR, CPC, CVR, CPM, and more -- then assigns A-F grades based on format-specific thresholds so you know exactly where to improve.

Our Values

What Drives Us

Innovation

We constantly improve our grading algorithms and benchmarks to provide the most accurate, up-to-date insights for LinkedIn advertisers.

Transparency

Our grading methodology is clear and straightforward. You always know how your grades are calculated and what benchmarks we use.

Performance

Everything we build is focused on helping you improve campaign results. Better data leads to better decisions and better ROI.

Our Team

Built by LinkedIn Ad Campaign Experts

Our team combines deep expertise in LinkedIn advertising with cutting-edge data science. Whether you run Sponsored Updates, Carousel Ads, Video Ads, or Message Ads, we provide the insights you need to optimize your ROI.